Painting Storefront for Conan O’Brien New Season Launch Marketing
Talk about springing into action on short notice with a whisker of temperature variance and a very tight deadline – those were the parameters that Paintworks recently dealt with for an exterior retail store paint job for a nationally syndicated television show. Factor in going from a dark color, black in his case, to a lighter color, orange, and the challenges before us were embraced with confidence and courage. We had 24 hours to begin and end the job and were incredibly thankful that temps hovered ever so slightly above 35 degrees so the exterior paint could bond properly.
We were stoked for the opportunity and worked practically around the clock with Benjamin Moore’s Aura Exterior Paint. Among its advantages is the low temperature application possibility, along with exceptional color results with Color Lock® technology, superior adhesion properties, fast dry and re-coat times and self-priming capability. We worked diligently and attentively across three coats to get the desired cover-up of the black and strong presence of the orange. Then we stood back, admired our work and went for donuts.