Blog

Brass – that lovely, shiny gold metal alloy – is a combination of 60 to 70% copper and 30 to 40% zinc. It is revered for its strength, rust-resistance and acoustical qualities. Copper ions in brass can kill bacteria and viruses on contact. From trumpets and trombones to faucets, pipes, locks, gears and kickboards, brass is a frequent go-to material for function and beauty.
The front door is the gateway into an interior space, and the condition of the door and doorway can make an instant impression. Potential tenants, buyers, shoppers and other human beings do “judge a book by its cover”. It’s always a good place to start in making a decision.
The sign for a business is right up there with the front door and the website for making first impressions, which are the hallmark of brand awareness. This can set the stage in a New York minute for someone to make a decision to become a customer right away, inquire about products and services or turn around and make a hasty retreat.
As time marches on, paint chips, water leaks, siding rots and things get dirty. One smart homeowner in Old Tappan, N.J., needed some light exterior repairs and was ready for a fresh, new look.
Among the many challenges of exterior painting is weather. We cannot paint in rain, sleet, snow or temperatures under 38 degrees.
From one hot dog cart in Madison Square Park to more than 350 fast casual restaurants in the world, Shake Shack still shakes things up with burgers, fries, floats and shakes.
They say fences make good neighbors, and they also define space and add an attractive outdoor decorative element. Unless they don’t.
Despite our best efforts, we do judge a book by its cover, people by their attire and a house by its appearance. Like it or not, first impressions set the stage for everything that follows.
Patience is a virtue. Snappy decisions don’t always go well, and this client had lived in their new home for a year before deciding what to do with the exterior. It needed freshening, no doubt.
As part of one of the largest event venues in the country, Brooklyn Mirage is an innovative outdoor setting which can accommodate upwards of 2,500 people.